409.AI vs Pulley

Compare 409.AI and Pulley across 409A and the broader valuation lifecycle, covering pricing, turnaround, expert review, valuation coverage, and best-fit company stage.

409.AI vs Pulley at a glance

409.AIPulley
Starting priceFrom $899 as a standalone report409A included in Growth plan, published around $3,500/yr
Typical turnaroundDraft report in 24 hoursTypically days to weeks
Best fitStartups that want speed, price, and a simple valuation workflowStartups wanting cap table and 409A in one product

Competitor information reflects publicly available pricing and product descriptions and may change over time. Confirm current packaging and pricing directly with each provider.

Frequently asked questions

Is 409.AI cheaper than Pulley for a 409A valuation?

For the valuation alone, generally yes: 409.AI starts at $899 as a one-off report, while Pulley includes valuations in plans published around $3,500 per year. If you need Pulley’s cap table product anyway, compare the bundle price against buying the two separately.

Can I use 409.AI with a Pulley cap table?

Yes. You can keep managing equity in Pulley and use 409.AI for the valuation. The resulting fair market value supports your option strike prices in whichever cap table system you use.

How fast is 409.AI compared with Pulley?

409.AI delivers a draft report in 24 hours after onboarding. Pulley valuations are handled by its in-house team, typically over days to weeks depending on plan and complexity.

Are 409.AI reports audit-defensible?

Yes. Reports are prepared for IRS safe harbor reliance, reviewed by a valuation expert, and audit defence is available if auditors or investors have questions later.

When does Pulley make more sense than 409.AI?

When you want one vendor for cap table management, option grants, and valuations, and your plan tier already includes the 409A refreshes you expect to need each year.

Does 409.AI only handle 409A valuations?

No. 409.AI covers the broader valuation lifecycle, including ASC 718 stock comp reporting, ASC 820 fair value for funds, IFRS 2, UK EMI and CSOP schemes, purchase price allocations, impairment testing, gift & estate, ESOP, and IP valuations — coverage a cap table platform typically does not offer.

Why do startups switch from Pulley to 409.AI?

Usually to get an expert-reviewed valuation from $899 with a draft in 24 hours, without moving into a higher platform tier to unlock it. Companies keep their cap table where they like it and use 409.AI for the report, then add ASC 718, PPA, or other valuations from the same provider as needs grow.